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	<title>Comments on: Full-Track Downloads Taking Off, Apparently</title>
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	<link>http://mobhappy.com/blog1/2006/03/28/full-track-downloads-taking-off-apparently/</link>
	<description>Russell Buckley and Carlo Longino on mobile technology.</description>
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		<title>By: Big Picture Advertising</title>
		<link>http://mobhappy.com/blog1/2006/03/28/full-track-downloads-taking-off-apparently/comment-page-1/#comment-2982</link>
		<dc:creator>Big Picture Advertising</dc:creator>
		<pubDate>Thu, 30 Mar 2006 17:23:47 +0000</pubDate>
		<guid isPermaLink="false">http://mobhappy.com/blog1/2006/03/28/full-track-downloads-taking-off-apparently/#comment-2982</guid>
		<description>&lt;strong&gt;Video downloads more profitable than singles...&lt;/strong&gt;

Our strategy of having cups of tea with interesting people continues to pay off. Having a chat with Charlie, the smartest man in music marketing, we learned that over the last few releases for Nelly, more revenue has been earned...</description>
		<content:encoded><![CDATA[<p><strong>Video downloads more profitable than singles&#8230;</strong></p>
<p>Our strategy of having cups of tea with interesting people continues to pay off. Having a chat with Charlie, the smartest man in music marketing, we learned that over the last few releases for Nelly, more revenue has been earned&#8230;</p>
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		<title>By: MocoNews.net: mobile content news</title>
		<link>http://mobhappy.com/blog1/2006/03/28/full-track-downloads-taking-off-apparently/comment-page-1/#comment-2905</link>
		<dc:creator>MocoNews.net: mobile content news</dc:creator>
		<pubDate>Wed, 29 Mar 2006 17:19:37 +0000</pubDate>
		<guid isPermaLink="false">http://mobhappy.com/blog1/2006/03/28/full-track-downloads-taking-off-apparently/#comment-2905</guid>
		<description>[...] ABI Research has predicted that global revenue from mobile music (including ringtones) will explode over the next five years. &#8220;People with handsets spent $251 million last year on music tracks, ring tones and ring-back tones, compared with $12.4 million in 2004, ABI Research said. By 2011, mobile phone subscribers are expected to spend $9.3 billion.&#8221; I don&#8217;t know how they got the figure, but it states that the mobile market will be 37 times bigger in five years than it is now. It&#8217;s possible, I suppose &#8212; ABI expects most of the growth to come from Asia and other regions with a low penetration of internet-connected PCs, which offer an alternate route to digital music. Once those markets start getting better networks and reasonably-priced music services they&#8217;ll probably take off, even though copyright infringing activity is higher. Carlo at MobHappy opined that most of the growth of the past year came from promotional deals, although that represents songs rather than revenue. Still, if the carriers (such as Sprint which offered 5 free downloads) paid the labels for the promo songs it would still be revenue. If that was the case the growth is unlikely to be sustainable. I think it is tricky to make predictions on the size of the mobile music market in the future because it depends not only on what the carriers do, but also what the labels do and what online music services do. [...]</description>
		<content:encoded><![CDATA[<p>[...] ABI Research has predicted that global revenue from mobile music (including ringtones) will explode over the next five years. &#8220;People with handsets spent $251 million last year on music tracks, ring tones and ring-back tones, compared with $12.4 million in 2004, ABI Research said. By 2011, mobile phone subscribers are expected to spend $9.3 billion.&#8221; I don&#8217;t know how they got the figure, but it states that the mobile market will be 37 times bigger in five years than it is now. It&#8217;s possible, I suppose &#8212; ABI expects most of the growth to come from Asia and other regions with a low penetration of internet-connected PCs, which offer an alternate route to digital music. Once those markets start getting better networks and reasonably-priced music services they&#8217;ll probably take off, even though copyright infringing activity is higher. Carlo at MobHappy opined that most of the growth of the past year came from promotional deals, although that represents songs rather than revenue. Still, if the carriers (such as Sprint which offered 5 free downloads) paid the labels for the promo songs it would still be revenue. If that was the case the growth is unlikely to be sustainable. I think it is tricky to make predictions on the size of the mobile music market in the future because it depends not only on what the carriers do, but also what the labels do and what online music services do. [...]</p>
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		<title>By: Lockergnome's Mobile Lifestyle</title>
		<link>http://mobhappy.com/blog1/2006/03/28/full-track-downloads-taking-off-apparently/comment-page-1/#comment-2837</link>
		<dc:creator>Lockergnome's Mobile Lifestyle</dc:creator>
		<pubDate>Wed, 29 Mar 2006 06:15:45 +0000</pubDate>
		<guid isPermaLink="false">http://mobhappy.com/blog1/2006/03/28/full-track-downloads-taking-off-apparently/#comment-2837</guid>
		<description>&lt;strong&gt;Full-Track Downloads Taking Off, Apparently...&lt;/strong&gt;

Remember that concept for downloading mobile music that we kept hearing about? Ya, you remember. Well, it seems these puppies are really start to move out the door; or onto the phone, rather.......</description>
		<content:encoded><![CDATA[<p><strong>Full-Track Downloads Taking Off, Apparently&#8230;</strong></p>
<p>Remember that concept for downloading mobile music that we kept hearing about? Ya, you remember. Well, it seems these puppies are really start to move out the door; or onto the phone, rather&#8230;&#8230;.</p>
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