Comments on: MMS Better Than A Mobile Site For Small Businesses? http://mobhappy.com/blog1/2007/12/13/mms-better-than-a-mobile-site-for-small-businesses/ Russell Buckley and Carlo Longino on mobile technology. Tue, 22 May 2012 09:13:00 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Anders Borg http://mobhappy.com/blog1/2007/12/13/mms-better-than-a-mobile-site-for-small-businesses/comment-page-1/#comment-118148 Anders Borg Thu, 27 Dec 2007 23:44:37 +0000 http://mobhappy.com/blog1/2007/12/13/mms-better-than-a-mobile-site-for-small-businesses/#comment-118148 At least MMS seems to be more effective for targeted advertizing campaigns than SMS + mobile site, as the information is more immediately accessible (and unavoidable if you will). This is not just my opinion, but the one of the customers we address. We do both though. At least MMS seems to be more effective for targeted advertizing campaigns than SMS + mobile site, as the information is more immediately accessible (and unavoidable if you will). This is not just my opinion, but the one of the customers we address. We do both though.

]]> By: Jeff Tupholme http://mobhappy.com/blog1/2007/12/13/mms-better-than-a-mobile-site-for-small-businesses/comment-page-1/#comment-118028 Jeff Tupholme Tue, 18 Dec 2007 14:35:39 +0000 http://mobhappy.com/blog1/2007/12/13/mms-better-than-a-mobile-site-for-small-businesses/#comment-118028 Paul - we've run several applications for estate agents where a potential customer texts-in a code seen on a For Sale board and receives back an MMS with pictures of the property and accompanying blurb. We extract these live from the agency's CMS so that they are always up to date and the agent doesn't have to waste time duplicating data. Paul – we’ve run several applications for estate agents where a potential customer texts-in a code seen on a For Sale board and receives back an MMS with pictures of the property and accompanying blurb. We extract these live from the agency’s CMS so that they are always up to date and the agent doesn’t have to waste time duplicating data.

]]> By: Rich Eicher Sr http://mobhappy.com/blog1/2007/12/13/mms-better-than-a-mobile-site-for-small-businesses/comment-page-1/#comment-117899 Rich Eicher Sr Sat, 15 Dec 2007 01:14:10 +0000 http://mobhappy.com/blog1/2007/12/13/mms-better-than-a-mobile-site-for-small-businesses/#comment-117899 Very perceptive thoughts from all. Recently MMS messaging has gained traction as a valuable mobile advertising tool. In addition to the ability to do rich multimedia slide shows of images, audio, text and short videos, MMS messages are directly downloaded to the user’s inbox similar to SMS. This is important because mobile users of all ages are familiar with accessing SMS messages, yet the navigation of the mobile internet, while gaining popularity, has not seen the same widespread adoption. While the mobile internet is a critical piece to the future of mobile marketing and advertising, we at CellySpace feel that MMS, whether content or communication, will be the most effective tool to bridge traditional media advertising and the mobile device over the next 5-10 years. MMS is seen as beneficial to both carriers and advertisers alike because carriers still can monetize and control this technology and advertisers are not limited to a fixed text length, ad download speeds or typing mobile internet URL addresses. Very perceptive thoughts from all.

Recently MMS messaging has gained traction as a valuable mobile advertising tool. In addition to the ability to do rich multimedia slide shows of images, audio, text and short videos, MMS messages are directly downloaded to the user’s inbox similar to SMS. This is important because mobile users of all ages are familiar with accessing SMS messages, yet the navigation of the mobile internet, while gaining popularity, has not seen the same widespread adoption.

While the mobile internet is a critical piece to the future of mobile marketing and advertising, we at CellySpace feel that MMS, whether content or communication, will be the most effective tool to bridge traditional media advertising and the mobile device over the next 5-10 years. MMS is seen as beneficial to both carriers and advertisers alike because carriers still can monetize and control this technology and advertisers are not limited to a fixed text length, ad download speeds or typing mobile internet URL addresses.

]]> By: the mobile experience » Blog Archive » links for 2007-12-14 http://mobhappy.com/blog1/2007/12/13/mms-better-than-a-mobile-site-for-small-businesses/comment-page-1/#comment-117887 the mobile experience » Blog Archive » links for 2007-12-14 Fri, 14 Dec 2007 20:20:41 +0000 http://mobhappy.com/blog1/2007/12/13/mms-better-than-a-mobile-site-for-small-businesses/#comment-117887 [...] MobHappy » Blog Archive » MMS Better Than A Mobile Site For Small Businesses? [...] [...] MobHappy » Blog Archive » MMS Better Than A Mobile Site For Small Businesses? [...]

]]> By: Paul Berney http://mobhappy.com/blog1/2007/12/13/mms-better-than-a-mobile-site-for-small-businesses/comment-page-1/#comment-117864 Paul Berney Fri, 14 Dec 2007 11:25:52 +0000 http://mobhappy.com/blog1/2007/12/13/mms-better-than-a-mobile-site-for-small-businesses/#comment-117864 I'd be interested to see or hear about a single example of this being done. Anyone know of one? because I don't. I happen to agree that MMS replies would be a good idea, but as well as WAP not instead. I’d be interested to see or hear about a single example of this being done. Anyone know of one? because I don’t. I happen to agree that MMS replies would be a good idea, but as well as WAP not instead.

]]> By: Craig http://mobhappy.com/blog1/2007/12/13/mms-better-than-a-mobile-site-for-small-businesses/comment-page-1/#comment-117819 Craig Thu, 13 Dec 2007 18:27:43 +0000 http://mobhappy.com/blog1/2007/12/13/mms-better-than-a-mobile-site-for-small-businesses/#comment-117819 I'd agree. It can be quite laborious to maintain a WAP site for a small business, whereas a simple, to-the-point MMS experience can be easily maintained. MMS is an underutilized technology. I’d agree. It can be quite laborious to maintain a WAP site for a small business, whereas a simple, to-the-point MMS experience can be easily maintained. MMS is an underutilized technology.

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