Comments on: Students Hate Mobile Barcodes? Or Just The Way They’re Marketed? http://mobhappy.com/blog1/2008/04/10/students-hate-mobile-barcodes-or-just-the-way-theyre-marketed/ Russell Buckley and Carlo Longino on mobile technology. Tue, 22 May 2012 09:13:00 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Scott Seaborn http://mobhappy.com/blog1/2008/04/10/students-hate-mobile-barcodes-or-just-the-way-theyre-marketed/comment-page-1/#comment-119387 Scott Seaborn Fri, 11 Apr 2008 10:11:47 +0000 http://mobhappy.com/blog1/2008/04/10/students-hate-mobile-barcodes-or-just-the-way-theyre-marketed/#comment-119387 Again, they seem to be using the technology first and then trying to find ways of making is useful to the consumer... What they (and we) need to do is think about the user first, what they need, what they want - and then use technology to provide a solution. If we made a utility that really helped people, perhaps they would worry as much about the cost? Again, they seem to be using the technology first and then trying to find ways of making is useful to the consumer… What they (and we) need to do is think about the user first, what they need, what they want – and then use technology to provide a solution.

If we made a utility that really helped people, perhaps they would worry as much about the cost?

]]> By: Ryan Unger of Punchkick Interactive http://mobhappy.com/blog1/2008/04/10/students-hate-mobile-barcodes-or-just-the-way-theyre-marketed/comment-page-1/#comment-119368 Ryan Unger of Punchkick Interactive Thu, 10 Apr 2008 17:55:50 +0000 http://mobhappy.com/blog1/2008/04/10/students-hate-mobile-barcodes-or-just-the-way-theyre-marketed/#comment-119368 I've seen the point of purchase displays for this inside the Weatherhead building at CASE when I visited as a guest speaker for a class, and it wasn't super impressive. We asked the class we spoke with about it--most of the students had not used the barcodes. All of the kids knew about the codes, and more importantly, could explain HOW to use them. For whatever reason, however, they just weren't using them. I’ve seen the point of purchase displays for this inside the Weatherhead building at CASE when I visited as a guest speaker for a class, and it wasn’t super impressive. We asked the class we spoke with about it–most of the students had not used the barcodes. All of the kids knew about the codes, and more importantly, could explain HOW to use them. For whatever reason, however, they just weren’t using them.

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