The School of Communications Arts teaches young people all they need to know about a career in communications, from a Creative in an ad agency to a Suit in a PR agency. Every year, the intake form their very own agency and answer real briefs from genuine clients. They also win awards in competition with [...]
Blacklist of “unsavoury characters”
by Russell Buckley on 30. Nov, 2010 in Analysis, Services
TechCrunch covered an interesting story this morning about a blacklist of people and companies to avoid doing business with if you’re a startup – or anyone with access to the database, I guess. It’s the brainchild of The Founder Institute, a very early stage startup accelerator and entrepreneur training program, with branches throughout the world. [...]
About That Twitter Thing
by Carlo Longino on 15. Aug, 2008 in Services
I’ve had a number of people ask me my thoughts about the mess Twitter created for itself when it announced yesterday that it was suspending SMS services in countries other than the US, Canada and India. Alfie Dennen told me he expected to see an “Eat That, Twitter!” on the end of the title of [...]
Nice One, ShoZu: $12m Third Funding Round
by Carlo Longino on 29. Jan, 2008 in Services
ShoZu is one of my favorite mobile apps of all time, and probably the one I use the most often, as it makes uploading photos from my mobile to my Flickr stream so simple. It’s been great from the get go, but the excellent team over there keeps on making it better and better — [...]
Nokia Buys Media-Sharing Site Twango
by Carlo Longino on 24. Jul, 2007 in Services
The WSJ is reporting that Nokia will announce on Tuesday that it’s bought a media-sharing site called Twango. I’ve not heard of it before, and when I tried to visit the site I was greeted with a message saying it was down for maintenance (or perhaps a Nokia rebranding), though the Journal says it’s like [...]
10 Ways to Create Buzz in Mobile Content
by Russell Buckley on 08. Jan, 2007 in Services
One of the best ways to get noticed, especially without mega-marketing budgets, is great PR. However, it’s often seen as a bit of a “dark art” and consistently baffles even the most experienced of us. I’ve been impressed over the years by Vijay Chattha, Founder and Chief Talker of VSC Public Relations. Firstly, I’ve been [...]
User Generated Short Codes
by Russell Buckley on 23. Aug, 2006 in Marketing, P2P, Services
When I was in The Valley last week, I met the charming veteran entrepreneur and angel investor, Ariel Poler, who gave me a demo of his new venture, TextMarks. He asked me to keep schtum for the time being, but he’s just dropped me an email giving me the OK, so here’s my thoughts. To [...]
User Generated Content
by Russell Buckley on 18. Jul, 2006 in Marketing, Services
I was invited to join the panel to discuss the role of Mobile Advertising at the User Generated Content conference here in Munich last night and very interesting it was too. Thanks to Daniel Melter of M-Squad for the last minute invitation. I can’t say the idea of having a very poor German speaker on [...]
Battle Lines Drawn Up for Mobile Search
by Russell Buckley on 06. Jun, 2006 in Analysis, Announcements, Services
Nokia announced their foray into mobile search late last week, with a pretty low key press release, for what is a strategically important initiative. Nokia’s offering is available in 5 European markets – Denmark, France, Italy, Norway and Spain – and is a free application for N series and S60 handsets. They offer local search [...]
Adding Value to MMS
by Russell Buckley on 11. May, 2006 in Analysis, Announcements, Services
I’ve long argued that one of the reasons MMS is slow to take off is that it’s hard to compose a meaningful message. This is obviously on top of the high cost of sending, the operators’ connectivity issues and simple usability. What I mean is, apart from just sending a snap as a visual cue [...]

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