Category: Location Based Services

Tomi Ahonen, a friend of MobHappy and mobile guru (see my interview here about his last book) has been waxing lyrically about LBM too, over at the Oxford Forum (free membership required). Tomi is pretty …

This is Part 3 of my look at Location Based Marketing. Part 1 identified that the key to success is the type of messages that marketers plan to send in the channel. It’s key to …

The BBC, that delta where creativity meets technology, have launched their Springwatch campaign, utilising sms and geolocation data. Springwatch is designed to monitor the progress of Spring throughout the UK. So they ask people to …

As anyone reading Russell, Carlo or any of my writing already knows, none of us feels that unsolicited messages of any sort are appropriate EVER. Unless you are telling me something that is going to …

6th Sense is a San Francisco based company running a Beta MoSoSo application and I’ve been following them for some time. You download the free application to your phone, which kind of turns you into …